Armed Forces Journal brings us this bit of new speak from the program for the Coast Guard’s October 2011 Innovation Expo:
“Strategic Innovation is value creation hard wired to organizational strategic direction,” reads the introduction to one of the keynote speeches. “Strategic Innovation is achieved by looking to the horizon[,] seeing the shifts, and bringing diversity of though [sic] and objective non-traditional perspective to traditional service delivery as the organization examines the effectiveness of its culture, processes and structures.”
Or as we used to say, “If you can’t dazzle ’em with brilliance, baffle with bull s**t.”